Navigating International Trademark Laws

Protecting your business name is as important as choosing it. When operating globally, you must understand how trademark protection works across borders.

The Registration Process

2. **Application:** You can file individual applications in each country or use the Madrid System for international registration.

3. **Examination:** Local registries will review your application for compliance with national laws.

4. **Publication:** Approved trademarks are often published for a period during which others can object.

5. **Registration:** If no objections are raised, your trademark is registered for a set term (usually 10 years).

What Cannot Be Trademarked?

Why Register?

Registration gives you the exclusive right to use the name and the power to take legal action against infringers. In a global economy, your intellectual property is one of your most valuable assets.